Summary: ‘Todo en la vida se paga’: Negotiating life in Cusco, Peru
This thesis is an ethnographic study of entrepreneurial activities and
animistic practices in a working class neighbourhood in Cusco, a city in the
Peruvian Andes. Drawing on more than two years of fieldwork, the thesis argues
that the neoliberal economy of Cusco, at the beginning of the 21st
century, is embedded, not only in sociality, morality and forms of relatedness,
but also in an Andean ontology which implies a particular way of seeing
relations among persons, places and things.
After three decades of neoliberal restructuring of the
economy, economic crisis, and a devastating civil war, today’s Peru is actually
witnessing overall economic growth on the national level. However, this is an
economy of deep inequalities, where as much as 70 per cent of the labour force
works outside the tax system, depriving workers of benefits and protection. Cusco’s economy is characterized by
a high degree of underemployment, self-employment, and informality. The thesis
examines the activities of people who create their own micro-enterprises in
this unstable urban economy. These micro-enterprises are utterly vulnerable in
a world where profit margins are extremely low. In this context the thesis
explores the cultural conceptualizations of money and profitability, as well as
the ambiguous moralities in webs of credit and debt.
The central argument is that a particular Andean “animistic-analogic”
ontology, in which mimetic practices constitute a significant part of
being-in-the-world, shapes the ways people engage the contemporary neoliberal
landscape of economic opportunity and constraint. Mobilising a local idiom
‘everything has to be paid for’, the thesis seeks to explain how the flows of
energy and resources are enmeshed in circuits of reciprocal exchange and how
the relations between people and other-than-human beings are central to local
understandings of wealth generation and social responsibility. By not seeing
“nature” and “culture” as separate, the author argues that other-than-human
beings, such as the earthmother, mountain spirits, saints and crosses, are relevant
and take part in Cusco’s urban economy.
In a world where personhood is accumulative rather than fixed, engaging
in social and ritual relations is utterly important. In this light, the thesis
explores the tensions between “independence”, social mobility, opportunity and
risk on the one hand, and the security of being part of webs of relatedness,
that entail more conservative values, on the other. Moreover, the thesis describes
how relations of gender, class and kinship are created and negotiated in
everyday acts of exchange, stressing the combination of entrepreneurial
determination and community values.
The thesis analyses the urban entrepreneurial practices in light of current
debates in economic anthropology as well as the work of Andeanist scholars linked
to contemporary debates on analogism, perspectivism and the mimetic. This
thesis contributes to the ethnographic knowledge of economic life in the Andes
in a neoliberal context, and more broadly to the anthropological understanding
of the interrelations between economy, sociality and cosmology.
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